Case Study · Education
How GrowthSparx separated two education funnels, added intent qualification and optimized toward conversion for Career Clinic.
Client
Education
Published outcome
published CPL / conversion
Evidence note
Results from this client engagement, reported for the programme described. Past results are not a guarantee for another campaign.
The challenge
Career Clinic serves two different high-consideration journeys: study-abroad admissions and medical-admission counselling. The team needed useful enquiry volume while filtering casual browsers from counselling-ready prospects.
The approach
Study-abroad and medical-admission campaigns used their own messages, creative and destinations.
Lead capture surfaced intake timing and seriousness so counsellors could prioritize the right conversations.
Budget moved toward audiences and creative associated with deeper conversion, not forms alone.
Published result
The programme delivered an average ₹50 CPL and an 8% conversion rate across the two education verticals.
Transferable lesson
Education lead generation works better when programmes and decision journeys are separated. Shared generic campaigns can hide very different motivations, deadlines and qualification needs.
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Data transparency
Spend, period and attribution details are not published on this page; we can walk through them on a call. Before using this outcome in proposals or adding more numbers, GrowthSparx should attach client-approved evidence and define every metric. Results vary by market, offer, budget, data quality and execution.
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