Case Study · D2C / Sportswear
How GrowthSparx connected product discovery, ecommerce conversion and performance measurement for sportswear brand Shiv Naresh.
Direct answer: GrowthSparx ran performance marketing for Shiv Naresh, delivering 9X ROAS. The useful takeaway is the need to connect sportswear discovery, product/category merchandising, conversion and retargeting rather than judge media in isolation.
| Client | Shiv Naresh |
|---|---|
| Sector | D2C / Sportswear |
| Commercial goal | Turn product discovery into measurable ecommerce revenue while preserving category and merchandising context. |
| Documented outcome | 9X — published ROAS |
Client
D2C / Sportswear
Published outcome
published ROAS
Evidence note
Results from this client engagement, reported for the programme described. Past results are not a guarantee for another campaign.
The challenge
Sportswear shoppers compare product function, fit, price and brand trust. Campaigns can generate inexpensive traffic without profitable purchases when catalog structure, creative and landing experience are disconnected.
Supported scope
The approach
Campaign and creative themes connected audiences to relevant sportswear categories rather than a generic store destination.
Visuals and offers supported product evaluation and gave shoppers a clear reason to continue to the store.
Retargeting supported visitors who needed another interaction before purchase while revenue measurement guided allocation.
Published result
The existing GrowthSparx homepage record reports 9X ROAS for the Shiv Naresh performance-marketing programme. Spend, margin and attribution details are not published on this page; we can walk through them on a call.
Transferable lesson
ROAS is most useful when it is reviewed with contribution margin, new-versus-returning customer mix, discounting and attribution. Product merchandising and site conversion can be as important as the ad account.
Related experience
Questions
Scope of work: Performance campaign structure, Product and category creative, Ecommerce conversion journey, Revenue and retargeting review.
The existing GrowthSparx homepage record reports 9X ROAS for the Shiv Naresh performance-marketing programme. Spend, margin and attribution details are not published on this page; we can walk through them on a call.
No. Results depend on market, offer, budget, period, measurement, operations and sales execution. Historical outcomes are context, not a forecast.
Confirm client permission and attach the period, spend, metric definition, source evidence, attribution method and any limitations relevant to the claim.
Data transparency
Spend, period and attribution details are not published on this page; we can walk through them on a call. Before reusing the outcome externally, GrowthSparx should attach client-approved evidence and define each metric. Results vary by market, offer, budget, data quality and execution.
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